SUMO Plug n Play is an Australian electrical manufacturing business headquartered in Brisbane, Queensland. SUMO was founded in 2011 by Managing Director's Craig Watson and Gary Radford.
Craig and Gary have a background across various businesses including Mining, Construction, Rental, Industrial and Retail.
In various Industrial Service businesses, both Craig and Gary had exposure to portable electrical distribution equipment and in particular, poly distribution boards. The awkward design of most products in this space presented an opportunity for a new product that would reduce freight and storage footprint and also improve the manual handling aspects of power distribution products.
Early design iterations were crude and basic but followed a simple rule. Make the design more like a briefcase in order to make the product easier to handle, transport and store.